The world of Hello Kitty expands in the new 3D series of Kids First and Amazon Kids +

Kids First today announced its first-ever collaboration with Amazon Kids + on an original Hello Kitty-based children's program. The two companies are creating a new episodic series, Hello Kitty: Super Style!, which will bring lifestyle brand Sanrio's global pop culture icon to life in high-quality 3D animation. The new series will premiere in major territories around the world, including the United States.

"We love the way this new series combines Hello Kitty kindness with bold new action and humor," said Veronica Pickett, Head of Amazon Kids + Original Series. "We can't wait for our audience to say 'Hi' to Hello Kitty: Super Style!"

In this upbeat, action-packed new series, Hello Kitty plays the friendliest face of Cherry Town's close-knit community, where she'll stop at nothing to help friends in need. In each episode, Hello Kitty uses the power of her magic bow to activate an incredible transformation, changing her outfit to be a brave explorer, a top-notch chef, a sensational pop star and more to help her friends. to overcome stupid setbacks.

“I believe that children around the world will be empowered by this Hello Kitty series to live happily in harmony with one another to create a brighter future for all. We hope you will also enjoy the new characters that appear alongside Hello Kitty as she explores the important themes of friendship and kindness throughout the series! ”Said Yuko Yamaguchi, chief designer of Sanrio Company, Ltd.

The new project is produced by the Parisian production companies Watch Next and Monello (Banijay Group) with Maga Animation Studio of Milan and distributed worldwide by Kids First (Nate is late, the best bugs forever), with the Japanese distributor ABC Frontier, Inc. responsible for the Asian territories.

"Having a well-known international digital video service and soon announced the best linear broadcasters supporting the project demonstrates the broad appeal of one of the most popular and lovable characters on Earth," commented Philippe Alessandri, CEO of Kids Before and Looks Later.

“It is very exciting to stream Hello Kitty, a global pop icon representing Japan, on this fantastic service and major broadcasters to express her charm. We are committed to accelerating our efforts to bring joy to children around the world, ”added Shunsuke Handa, Director of International Affairs of ABC Frontier, Inc.