Zapangidwa ku Malaysia: yang'anani pakupanga makanema ojambula

19 Settembre 2020

Kuyang'ana kwa makanema ojambula m'derali kukuwonetsa gawo lomwe likuyenda bwino ngakhale chaka chovuta.

Ndi masitudiyo okwana 60 a makanema ojambula pawokha omwe amagwira ntchito ngati opanga nzeru komanso opanga ntchito zapamwamba padziko lonse lapansi pamsika wapadziko lonse lapansi, Malaysia ili ndi ntchito zambiri zapakhomo ndi zapadziko lonse lapansi, zomwe zathandiza makampani opanga makanema kuthana ndi nthawi yovuta.

"Ndalama zonse za digito ku Malaysia ndi RM 7 biliyoni ($ 1,68 biliyoni), zomwe zimatumizidwa kunja kuwirikiza kawiri kuchokera ku 2014 kufika ku RM 1 biliyoni ($ 2,4 miliyoni)," akutero Hasnul. Hadi Samsudin, Wachiwiri kwa Wachiwiri kwa Digital Creative Content ku Malaysia Digital Economy. Corporation (MDEC). Kukula kwakukulu kumeneku kunathandizidwa ndi antchito amphamvu, omwe anali ndi ntchito zoposa 10.000. Malo athu ojambulira makanema apanyumba apanga ma IP opitilira 65 ndipo awona ntchito yawo ikupita kumayiko opitilira 120, ndi mtengo wotumizira kunja wa RM 170 miliyoni ($ 4 miliyoni).

Malinga ndi Samsudin, masitudiyo ambiri opanga makanema mdziko muno adasungabe antchito m'miyezi yoyamba ya mliriwu kudzera muntchito yogawa. "Mu theka loyamba la 2020, gawoli likukulirakulira poonetsetsa kuti ntchito zambiri zikugwirabe ntchito. Pamene tikuyenda mu dongosolo la Movement Control Order (MCO) lokhazikitsidwa ndi Boma, poyambirira ngati chitsanzo chochokera kunyumba ndipo pambuyo pake, ndi mtundu waposachedwa wa MCO, ukulowa m'malo ochira kuyambira kumapeto kwa Juni, ma studio ayambiranso ntchito zanthawi zonse. ali okonzeka kukulitsa mapaipi awo kachiwiri. "

Ananenanso kuti kuyankha kwamaphunziro aku Malaysia kwakhalabe kwabwino kuyambira nthawi ya MCO, ndi maphunziro omwe akuthandizira kulengeza zambiri zantchito zaboma kutengera ma IP awo odziwika bwino, kupanga zopereka za Digital VS COVID, kuthandiza akatswiri azaumoyo ndi zina zakutsogolo komanso kulimbikitsa ojambula awo, mainjiniya ndi ogwira ntchito okhala ndi makina oti agwiritse ntchito kunyumba.

Boma lapereka ndalama zokwana RM 225 miliyoni kuti zilimbikitse kukula kwa makampani opanga zinthu pogwiritsa ntchito ngongole zofewa komanso mapulogalamu omwe ali pansi pa National Economic Recovery Plan (PENJANA). "Izi zidzachitika kudzera mu mgwirizano pakati pa anthu ndi mabungwe," akutero Samsudin. "Mwachindunji ku MDEC, tidalandira ndalama zokwana RM 35 miliyoni pansi pa Digital Content Grant, zomwe zimayang'ana kwambiri ntchito zamakanema ndi zowonera. Ndalamayi imatha kuchita zinthu zingapo monga chitukuko, kupanga / kupanga limodzi ndi kutsatsa komanso kupereka zilolezo za IP ”.

MDEC imaperekanso mapulogalamu angapo, kulimbikitsa chilengedwe ndi madera. Monga Samsudin akunenera, "Kuwonjezera, MDEC imayendetsa chitukuko cha IP kupyolera mu DC3 ndi DCG; sinthani maluso a dziwe la talente motero kuonetsetsa kuti pakukula kwa maphunziro, kudzera pamapulogalamu oyambira monga Kre8tif! @schools, DICE UP ndi mapulogalamu okhudzana ndi chitukuko; ndikuwonjezera kukula kwa gawoli, kudzera mu pulogalamu yokhazikitsidwa kuti ithandizire oyambitsa ".

Boma la Malaysia, kudzera mu MDEC, layambitsanso pulogalamu yowulukira, kwa ogula omwe ali ndi mwayi wolankhula ndi makampani opanga makanema otsogola m'derali, za mayankho osiyanasiyana, kuphatikiza chitukuko ndi ntchito za IP. "Kre8tif yotsatira! Msonkhano wowoneka bwino umathandizira pakukula kwa chilengedwe cha ku Malaysia, kubweretsa makampani abwino kwambiri mderali kuti athandizire mwayi wamabizinesi ndi maukonde, "atero VP. "Kukhazikitsidwa mu 2009, gulu laling'ono ili la mafakitale, talente ndi othandizana nawo lakula kukhala gawo losangalatsa komanso losangalatsa la makanema ojambula pamanja aku Southeast Asia ndi mawonekedwe a VFX."

Zina mwazabwino zambiri zogwira ntchito ndi ma studio aku Malaysia:

Ma studio amakanema aku Malaysia akupanga mapaipi apamwamba kwambiri padziko lonse lapansi. Kwa zaka zambiri dziwe la talente ndi studio zakula kwambiri, zomwe zidzapangitse kupanga ma IP ambiri atsopano. Atha kuyang'anira ma projekiti angapo komanso kupanga nawo limodzi ndi masitudiyo apadziko lonse lapansi ndi owulutsa.
Chilankhulo si cholepheretsa, chifukwa Chingerezi chimalankhulidwa kwambiri. "Timanyadira cholowa chathu champhamvu komanso chosiyanasiyana chamitundu yosiyanasiyana komanso chamitundu yosiyanasiyana chomwe chimalimbikitsanso kuti anthu azigwira bwino ntchito," akutero Samsudin. "Amatha kumvetsetsa ndikuphatikiza zikhalidwe ndi zilankhulo zosiyanasiyana kudera lonselo. Kuphatikiza apo, Malaysia imapereka mitundu yambiri ya zomera ndi zinyama zomwe zimalimbikitsa nkhani zatsopano zomwe zimatha kuyenda padziko lonse lapansi! "

Nkhani zopambana

Mu 2019, makanema atatu opangidwa mwaluso adatulutsidwa pazenera lalikulu: Pamwamba ndi Ipin: Keris Siamang Tunggal (Les Copaque) BoBoiBoy Movie 2 (Animonsta) ndi Ejen Ali: The movie (WAU makanema). Upin ndi Ipin adapambana Kanema Wabwino Kwambiri pa 2019 Montreal International Animated Film Festival ndipo anali makanema ojambula ku Malaysia oyamba kusankhidwa kuti adzalandire Oscar mu 2020. BoBoiBoy adalandira kalavani yabwino kwambiri pa Laurus Film Festival ndipo anali womaliza pa Florence Film Awards ndi New York Animation Film Awards.

Comedy web series Astrology (Lemon Sky Studios) adalandiranso kutchuka padziko lonse lapansi. IP ina yosangalatsa yomwe ikuwonetsa bwino chikhalidwe cha ku Malaysia ndi Mtsikana wa Batik (Situdiyo ya R&D) - chidule chojambulachi chalandila mayina ambiri ndi mphotho zisanu.

Zokopa zamtsogolo

Mwa ma projekiti ambiri opanga makanema omwe ali paipi ya 2020 ndi 2021 ndi awa:

Lil Critter Workshop, situdiyo ya makanema ojambula pa 2D ku Malaysia, pakali pano ikugwira ntchito yopanga ku Australia, UK ndi US. IP yoyambirira makamaka, mndandanda wa slapstick wopanda kukambirana Buck ndi Buddy, yakula kwambiri kuyambira pomwe idakhazikitsidwa mu February pa CITV ku UK. Buck ndi Buddy adapeza zotsatsa zingapo, kuphatikiza Discovery Kids MENA.

Kafukufuku wofufuza ndi chitukuko pakali pano ikugwira ntchito ndi mnzake Robot Playground Media (Singapore) kufalitsa nkhani zingapo zaku Asia kudzera mu lens yaku Malaysia. Spectrum ndi kanema wanyimbo wa anthology wokhala ndi makanema asanu ndi awiri achidule okondwerera zomwe mabanja amafunikira komanso chikhalidwe komanso cholowa chawo. Situdiyo ya R&D ndiyonso kumbuyo kwa kanema wachidule wodziwika bwino Mtsikana wa Batik.

Makanema owoneka ikugwira ntchito ku Australia, Canada ndi South Korea. Ndi studio yokhazikitsidwa ku Malaysia ndipo ikugwira ntchito pa ma IP angapo Dziko lachidwi la Linda, Kupangana pakati pa Vision Animation ndi Tak Toon Enterprise (Korea).

Galimoto ya Garage ili ndi zopanga zingapo m'maiko asanu ndi limodzi. Studio kumbuyo Fridgies ikukulitsa kupanga kwake mpaka 2020 ndipo ikugwira ntchito pamutu monga Space Nova, Luka, woyenda nthawi, Dr. Panda e kazoops.

Zithunzi za Animonsta Studios ikugwira ntchito pazowonjezera zingapo zoyambirira za IP, kuphatikiza fayilo Mechamate filimu yeniyeni.

Monga Samsudin akunenera, mayendedwe akutukuka a dzikolo afika patali pazaka makumi angapo zapitazi. “Bizinesi ya makanema ojambula ku Malaysia idayamba kutsika kuyambira 1985 ndi mndandanda wathu woyamba, womwe umadziwika kuti. Sang Kancil & Buaya. Posachedwa mpaka lero, ndipo titha kuwona kuti makampani aku Malaysia akugwira nawo ntchito m'misika padziko lonse lapansi, "adamaliza. “Amatha kumvetsetsa momwe makampani amagwirira ntchito zomwe zimawathandiza kukwaniritsa zosowa za owonera masiku ano. Ndi chikhalidwe chosakanikirana ndi zilankhulo zosiyanasiyana, makanema ojambula aku Malaysia azikhala ochezeka, kwa ogula ndi omvera kulikonse ”.