Abakhiqizi bokuqukethwe base-Australia ezingane Ukuqedwa kwesaba kungawunquma imboni yabo
Emashumini eminyaka, abasakazi be-TV abavamile kuye kwadingeka bahlangabezane nesabelo esingu-55% sokuqukethwe kwase-Australia, kanye nezabelo zesibili ezihlanganisa izinhlelo zezingane, idrama nedokhumentari. Kwakudingeka basakaze okungenani amahora angu-260 ohlelo lwezingane kanye namahora angu-130 ohlelo lwasenkulisa ngonyaka. Ngo-Ephreli, uhulumeni wamisa lezi zilinganiso isikhathi esisele sika-2020, ngenkathi egcina umthetho wama-55%.
Lokhu kwethulwe njengengxenye yephakheji yebheyili ye-coronavirus yabasakazi, imali yabo engena ngezikhangiso yehla ngokuhamba kwalolu bhubhane. Echaza le nqubomgomo, uNgqongqoshe Wezokuxhumana uPaul Fletcher uthe lo bhubhane "lumise kakhulu ukukhiqizwa kwefilimu yase-Australia".
Kodwa-ke, abasakazi bebelokhu befuna ukunciphisa - noma ukuqeda - ama-quota kudala ngaphambi kwe-coronavirus. Bazivuselela lezo zingcingo manje, bakhuthazwa ukumiswa. Uma bazosakaza okuqukethwe kwe-Australia, ukungqubuzana kwabo kulungile, kungcono ukukhombisa izinhlobo ezinenzuzo enkulu njenge-TV yangempela, izindaba nezemidlalo.
Ngokwe-Free TV Lobby Group of Broadcasters, “Izilinganiso azinamsebenzi nhlobo emindenini yesimanje yase-Australia, izingane zabo kanye nokukhetha kwazo okubonakalayo. Sekuyisikhathi sokuthi ziqedwe futhi kuthathwe indlela entsha, ebona ukuthi izingane zibheke kuphi futhi kuphi ”.
Isizinda sale nkinga wukukhukhulela komphakathi njalo okuya ezinkundleni zokusakaza, ezingabhekani nezilinganiso zokuqukethwe ezweni. Abasakazi be-TV bendabuko babone izilinganiso zabo zehla iminyaka. UBridget Fair, oyi-CEO ye-Free TV, uthi: "Ukuhlelwa kwesabelo sezingane kuheha izethameli ezimaphakathi zezingane ezingaphansi kuka-1.000 futhi izindleko ziyaqhubeka nokukhuphuka ngezinga elivimbela ukutshalwa kwezimali kokunye okuqukethwe kwe-Australia okufunwa izethameli."
Ngaphandle kokushiwo uFletcher, ubhubhane aluzange lumise imboni yezopopayi, ebangela okuningi kokuqukethwe yizingane zase-Australia. Ngemva kokwenza imizamo yokushintshela esimweni sokusebenzela ekhaya, abakhiqizi bopopayi bahlaselwe ukumiswa kwezabelo ngo-Ephreli. UPatrick Egerton, uzakwethu e-Cheeky Little Media animation studio, uthe Iscreen izingane ngaleso sikhathi:
Ngokusobala ingcindezi esibhekene nayo ye-Covid-19 ayikaze ibonwe, ngakho-ke ukubona lesi sinqumo sokumisa isigubhukane simenyezelwa kungekho enye indlela yokuxhasa ngemali kubukeka sengathi uhulumeni uphonsa abasakazi emgqeni wokuphila futhi uvumela abakhiqizi bezingane bacwile. Lokhu kuthatha [abanye] babasakazi bethu bamahhala baye emoyeni ngokuphelele futhi kushiya abakhiqizi be-ABC [inhlangano yokusakaza yomphakathi yase-Australian Broadcasting Corporation] njengokuphela komnyango wokungqongqoza emalungelweni angaba khona okuthola amalayisensi e-Australia.
Ukumiswa bekuhambisana nephepha lezinketho elethula amasu ahlukene esikhathi eside kuhulumeni, kusukela ekulawuleni izinkundla zokusakaza (okungavumelani nabasakazi) kuye ekuqedeni izabelo yonke indawo. Imboni yezopopayi kanye nemboni yamafilimu ngokujwayelekile besaba ukuthi uhulumeni uphokophele ekukhetheni okukamuva.
(Isithombe esiphezulu: "Bottersnikes and Gumbles" by Cheeky Little Media.)
