India Ent. Acquires Amar Chitra Katha Comics for Animation

Aditya Birla Group's Applause Entertainment has announced an exclusive partnership with Indian comic powerhouse Amar Chitra Katha to develop and produce animated series adaptations from its catalog of over 400 titles. The alliance marks the first big step in the sphere of animation for Applause, known for its premium digital drama series such as 1992 scam (scam 1992), Avrodh - The Siege Within and Bhaukaal (Avrodh - The inner siege e Bhaukaal), as well as the localizations of Hostages, Criminal Justice e The Office

Founded in 1967 by Anant Pai, Mumbai-based ACK's print and digital comics are largely inspired by the stories of religious legends, classic epics, folklore and historical characters. His titles have been adapted to animated specials, series and short films including Suppand Suppand!, Sons of Ram e Amar Chitra Katha (all aired on Cartoon Network India) e Tripura - The three cities of the Maya (with Animagic).

“In Amar Chitra Katha, we have been custodians of the stories of India for over 54 years. We are thrilled to partner with Applause Entertainment to bring our narrative legacy to Indian and global audiences through animation. As we continue to keep the dream of our founder, Anant Pai alive by telling new stories in print and digital, we also want to present our iconic stories in an animated format, ”said Preeti Vyas, President and CEO of ACK.

The CEO of Applause Ent. Sameer Nair commented: “Like millions of other people, I grew up reading these comics and as a child I imagined them with dynamic images and dramatic sounds and actions. This is our opportunity to make that dream come true. This partnership is also a small step towards exporting Indian culture by bringing a unique cultural brand like Amar Chitra Katha to screens around the world ”.