Disney + Hotstar acquires the animated series "Dabangg"
India's largest premium streaming platform, Disney + Hotstar, has acquired the rights to the animated series Dabangg with 104 episodes, produced by Cosmos-Maya and Arbaaz Khan Productions. The one-of-a-kind animated series is based on the popular and self-titled Bollywood film. The first season, consisting of 52 episodes lasting 30 minutes each, will debut in the summer of 2021. The premium platform boasts 400 million viewers, eight million paying subscribers and features an additional library of Disney + content that makes it the most prolific in India, both in terms of subscribers and content.
The story of Dabangg
The series chronicles the daily life of police officer Chulbul Pandey (played by Salman Khan in the films), as he faces crime to keep the city safe. Fighting evil is hard work, but whatever the situation, Chulbul always has time to play down the situation with his jokes, his ironic lines. He is joined by younger brother Makkhi (played by Arbaaz Khan in the movies) who, new to the police force, continues to try to emulate his older brother.
The animated series will feature all of the animated characters from the film, including the three antagonists Chhedi Singh, Bachcha Bhaiya and Baali, Rajjo (played by Sonakshi Sinha in the films), Prajapati Ji (played by the late Vinod Khanna in the films) and the boy “BhaiyaJi Ismile ".
The comments of the production
"With Dabangg, we are venturing into an untapped space in the Indian animation market. In a narrative format that offers the public familiarity and novelty, ”commented Anish Mehta, CEO of Cosmos-Maya. “With this project, Cosmos-Maya will enter a new market where we will be able to give our twist to brand extensions of much loved traditional film franchises and characters. It will pave the way for many more prospects of a similar nature in the future, a plan already in place with partnership projects with three major Bollywood franchises slated for 2021. We are delighted to have found a long-term business partner with Disney + Hotstar, which kicked off our relationship with 234 half-hour episodes of our hugely popular title Selfie with Bajrangi. "
“It's great to have Cosmos-Maya on board to bring Chulbul to a new format,” he noted il owner and producer of Dabangg, Arbaaz Khan. “They understand the universe of Dabangg and we are confident in the way they will have our characters translated into a colorful format. It's a really exciting time for us and we can't wait to see the guys give Chulbul and his gang the same swaagat as the audience has done for the past decade. ”
Cosmos-Maya is Asia's leading children's animation studio, with 18 series airing globally and a 60% domestic market share in India.
Source: Disney + Hotstar
