CBS All access to the brand change and relaunch as an international transmitter
CBS All Access: the subscription video service that hosts the current variety series Tooning Out the News, anthology of live action / animation Star Trek: short walks, upcoming animations for adults Harper house e Star Trek: lower decksand other Trekkie extensions like discovery and this year Picard - Renamed as part of an expansion to incorporate more brands of cable and library programming under the ViacomCBS umbrella.
This means that the platform will expand with current and catalog shows from Nickelodeon, Comedy Central, Paramount, MTV and others, as well as gathering original content from these brands in the future.
The plan was shared by ViacomCBS CEO Bob Bakish during a quarterly call from investors on Thursday; The executive added that his company plans to roll out a "broad-based payment transmission product" in more international markets over the next 12 months. CBS All Access will soon receive a UI overhaul, with Bakish promising "major changes will come this summer as we move towards rebranding and relaunching a transformed product."
According to Christina Spade, ViacomCBS Chief Financial Officer, the independent CBS All Access and Showtime service currently has a total of 13,5 million subscribers and is expected to reach 16 million by the end of 2020. CBS All Access launched on the home page by Xfinity Thursday's Comcast, which could be a big boost. ViacomCBS Pluto TV's AVOD platform is also seen as a gateway to its sister SVOD; The fast growing free service (24 million monthly active users) can be used to attract paid subscribers to CBS All Access and Showtime.
Other recent offers that reinforce ViacomCBS in the eyes of investors include an agreement with Google YouTube TV to distribute 14 of its channels and a renewal of the company's transport company Verizon Fios.
Outside of television and broadcasting, Viacom's Paramount Pictures crosses their fingers to keep the theatrical release date rescheduled for August 7. SpongeBob movie: Sponge on the Run. Other highly anticipated versions: A quiet place 2 e Top Gun: Maverick - held for theaters, with TBD releases as the global situation improves.
[Source: Variety]
