Toonz and OTTera join forces for the New Kids & Family platform

Toonz and OTTera join forces for the New Kids & Family platform

To further strengthen its presence in the digital space, large children's and family entertainment group Toonz Media Group is partnering with OTTera, the leading digital content distribution platform, to provide technology support for the Group's brand new OTT platform.

Under the new partnership, OTTera will host and provide technology support for Toonz Media Group's OTT channel, as well as distribute the Toonz library across multiple VOD platforms. While the extensive Toonz library will enrich OTTera's content catalog, Toonz will benefit from OTTera's advertising procurement and service experience with this partnership.

“This is the first time that Toonz has ventured into the white label OTT space and it is crucial for us to have a very strong technology partner in this endeavor. I am really happy to say that we have found our ideal partner in OTTera. Not only are they one of the best and most competitive over-the-top technology service providers on the market today, they also have phenomenal reach in content distribution, ”said P. Jayakumar, CEO of Toonz Media Group.

“We are so pleased to add Toonz Media Group quality children's content to our growing list of OTT services. Our shared experience in the children's entertainment space, coupled with their popular IPs, will certainly make the launch of the Toonz channel a global success, ”said Stephen L. Hodge, co CEO of OTTera, Inc.

The new OTT platform launched by Toonz will include approximately 1.500+ half hours of episodic films and content from different genres, dedicated to children and family audiences. It will be a one-of-a-kind platform showcasing Toonz's world-class IPs as well as our licensed titles.

Go to the source of the article on www.animationmagazine.net

Gianluigi Piludu

Author of articles, illustrator and graphic designer of the website www.cartonionline.com